THE SMART CONNECTION

The world has changed, the way we work has changed and more specifically, our potential to make a significant difference has grown on the favor of those who use technology.

 

A team of two Engineers recently formed a business named GIGGER, the only problem was, the pair did not have a suitable brand image and identity in mind. 

 

The briefing entailed a number of brand challenges, building brand awareness being amongst the main challenges. The thinking processes behind assisting GIGGER in overcoming these challenges were determined by market growth, shared value and value propositions.

 

The execution look, design and style was meant to resemble a post-modern brand which is in the market to assist businesses and freelancers through project based services.